Requirements Responsibilities include, but are not limited to:
- Responsible for sales process from initial call to fulfillment on site
- Responsible for finding new business through:
- Show organizer floor plan/exhibitor lists
- Walking competitive shows
- Gathers leads through trade shows, online exhibitor lists, KWI contracts and the internet; researches the structure of the company to determine the best contacts for targeted sales efforts; qualifies leads with telephone calls (primary) and emails (secondary).
- Develops a relationship and works effectively with sales and operations teams
- Responsible for:
- Building and maintaining client relationships, including an understanding of what each company hopes to achieve at a show
- Maximize sales revenues through proactive measures to attract new customers not in the US Pavilion and up sell existing customers.
- Thorough reporting - Provides timely feedback and project updates to senior management
- Follow-up – Makes sure that every lead via email, telephone or via trade show attendance is followed up
- Awareness of Financial Reporting
- Ability to budget
- Knowledge of accounts receivable/accounts payable
- Categorize expense and revenue
- Ability to write and create marketing materials including:
- Creative Services Marketing Portfolios
- Promotional emails
- Constant Contacts
- Brochures
- Web
- Social Media
- Travels and attends trade shows, exhibitions, conferences and other selling and network-building opportunities; plans trade show attendance in advance with appointments, targets and goals; assists in theme, demo, and exhibit space layout for trade show booths.
- Interfaces with accounting to ensure payments by exhibitors, outside vendors etc are completed.
- Mastery of computer programs such as VISIO, CRM, Constant Contact, PowerPoint in order to utilize on a daily basis as well as have ability to teach others within the company
- Ability to create clear and concise communication to stand builder regarding client requirements
- Act as liaison between client and builder to refine design to client satisfaction
- Good solid negotiation skills; ability to get best price from builder
- Responsible for thorough understanding of all show rules and regulations and forms as per the exhibitor manual:
- Platform requirements
- Mandatory contractor fees
- Deadline dates
- Develop and maintain a good relationship with all suppliers
- Stand Builder
- Electrical Provider
- Platform Provider
- Audio Visual Supplier
- Graphics Provider
- Ability to gather client requirements through phone calls/email encompassing all the following
- Booth structure
- Products
- Marketing/Branding
- Color and Design
- Audio/Visual
- Electrical
- Graphics
· Responsible for establishing all pricing for custom builds ICW Operations Manager
· Ordering all booth services, (Electrical, internet, etc)
· Badge registration for contractors, vendors
· Ability to travel to show to supervise the build and ensure quality of final booth build
· Post show accounting and invoicing out to exhibitor
· Creation of “Master Binder" if not traveling to show to give staff full knowledge of booth setup
We are an EO Employer