Business Development Director

The Business Development Director’s primary focus is to lead the office’s efforts to drive profitable revenue growth by developing business within new clients.

Key Accountabilities: 

Business Acquisition

• Lead office efforts to pursue and win new clients
• Close new business opportunities with targeted new accounts through the execution of a disciplined new business development protocol

Research Opportunities

·            Lead office efforts to research industry segments, company profiles and specific relevant company initiatives to assess needs and define a strategy for pursuing an account. 

·            Identify and follow up on trade journal leads to identify new opportunities for the company to pursue

·            Identify and follow up on IPG opportunities that Jack Morton might be able to participate in.

·            Coordinate with Marketing for any other targets to be pursued by office leadership

Planning & Pursuit

• Develop new business acquisition plan for office, including specific campaigns, local marketing efforts etc. for the year
• Identify target clients for office, segmenting market as appropriate.
• Develop pursuit plans for each target, ensuring research results in intelligent contact with client prospects
• Activate aggressive follow up to ensure a robust frequency of client interaction
• Ensure appropriate team is harnessed to support pursuit and build relationship
• Ensure hand- off plan is in place for each client opportunity as needed.

Staff Development

• Develop junior staff by involving them in your key pursuit efforts, where appropriate.