Job Title: Director of Sales and Marketing
Department: Marketing
Reports To: General Manager
FLSA Status: Salaried Exempt

Summary The Knoxville Convention Center (KCC) is seeking a Director of Sales and Marketing. We are looking for an energetic self starter with experience in the hospitality/convention sales field.  Job responsibilities are to oversee the sales of the KCC; aggressively seek new clients while maintaining current bookings; manage and oversee the Sales & Marketing team; represent the KCC in civic, community and industry organizations; develop yearly Sales and Marketing budget; develop yearly advertising/marketing plan and maintain/develop public relations/promotional efforts. 

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Directs the public relations image of the facility. Establishes and maintains relationships with media, industry influencers and key community and strategic partners. Acts as facility spokesperson and liaison with the general public.


• Develops and implements an advertising and publicity campaign to create regional and
  national awareness of the facility.


• Creates and supervises marketing plans for events when required, to include all available
  services: group sales, public relations, media placement, direct mail, promotional development, non profit opportunities, etc.


• Operates the department with a conscious commitment to maximum exposure for the
  facility and its events, through the most effective and efficient means possible.


• Develops marketing materials and procedures to have the department function effectively as
  an in house agency.


• Aggressively seeks new contacts and maintains working relationships with all media
  representatives, civic and industry organizations, corporate promotional contacts, and event and booking representatives.


• Remains current on national trends in the industry and local market changes to best serve the
  facility.


• Maintains and increases facility signage revenues.


• Explores new avenues of revenue(s) for the facility


• Develops and maintains a facility website.
   

Supervisory Responsibilities                      

• Directly supervises Marketing, Public Relations and Group Sales staff. Carries out supervisory responsibilities in accordance with SMG's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding; disciplining employees in conjunction with Human Resources; addressing complaints and resolving problems.

Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience

• Bachelor's degree from four-year college or university in Marketing, Sales, Public Relations or related field preferred


• Minimum of 4 years experience in Marketing, Public Relations or Sales in entertainment/ hospitality industry or related field


• Or equivalent combination of education and experience required


• Exposure to and familiarity with similar facility environment 


• Prior executive level experience is preferred

Skills and Abilities

• Excellent written and verbal skills, organizational ability, and interpersonal skills


• Ability to effectively supervise sales staff


• Ability to prioritize multiple projects


• High aptitude for figures and advanced writing skills


• Professional presentation, appearance and work ethic

Computer Skills                      

To perform this job successfully, an individual should have some knowledge of computers.

Certificates, Licenses, Registrations

No certifications are required.

Other Qualifications

• Ability to work flexible hours in addition to normal business hours


• Ability to travel required

To Apply:

Director of Sales and Marketing
See attached job description
Contact: Kristy Todd, HR Manager
ktodd@kccsmg.com
fax: 865-251-6041
address: PO Box 2543
Knoxville, TN 37901

SMG is an Equal Opportunity Employer