Job Summary
- Company
- Altrec.com
- Location
- Bend, OR 97701
- Industries
- Retail
- Job Type
- Full Time
- Employee
- Years of Experience
- 5+ to 7 Years
- Education Level
- Bachelor's Degree
- Career Level
- Manager (Manager/Supervisor of Staff)
Email Marketing Manager
About the Job
POSITION: Email Marketing Manager
COMPANY: Altrec.com / Greatoutdoors.com
LOCATION: Redmond, OR (Near Bend)
JOBS PAGE: www.greatoutdoors.com/jobs
WHO WE ARE: www.greatoutdoors.com/aboutus
WHERE WE LIVE: About Central Oregon
DESCRIPTION
Altrec.com, a leading e-commerce retailer of performance outdoor gear and clothing, is seeking to add to our team an experienced Email Marketing professional. We are a fast-paced organization, focused on exceeding the expectations of our customers. The business was established in 1997 and has positioned itself as a leader in innovation in the outdoor online market. The company is committed to long-term positive impacts in the outdoor lives of both our consumers and staff.
RESPONSIBILITIES
• Planning, coordinating, and analyzing email marketing programs supporting multiple marketing objectives
• Continually testing, analyzing and optimizing target criteria, content, landing pages, forms, etc. to increase open, click, lead, and application rates and exceeding expectations
• Providing comprehensive tracking, analysis, and reporting for all email marketing efforts.
• Planning and managing email segmentation strategy and contact plans to increase customer retention
• Analyzing daily, weekly, monthly, and quarterly reports measuring the performance of email conversion, in particular the number of campaigns sent, open rates, click thru rates, total value of sales, increased retention, and impact on lifetime value of the customer
REQUIREMENTS
• 4+ years work experience in email marketing, ideally B2C
• Ability to strategically interpret data and successfully develop recommendations
• Intimate knowledge of email communication strategy -- both written and visual, deliverability, and segmentation practices
• Strong analytical and technical skills, including experience using email distribution applications to evaluate campaign performance
• Solid writing skills, particularly the ability to organize information succinctly and logically for providing metrics and reports to leadership
• Bachelor’s degree in Business Administration or related discipline
• Exceptional communication, organizational, and leadership abilities
LOCATION
With 300 days of sunshine a year (as many as Arizona!) and oodles of fresh powder come winter, the high desert country of Central Oregon is an idyllic playground for sports lovers. Rekindle your spirit with a gamut of possibilities such as world famous golf at more than 25 unique courses, coveted fly-fishing at over 150 rivers and lakes, and outdoor adventures including hiking, rock climbing at Smith Rock and an abundance of snow sports atop Mt. Bachelor. And what’s more, the region boasts an equally impressive selection of restaurants and breweries, a vibrant nightlife, unique lodging, and a growing arts scene.
COMPENSATION
Altrec.com / GreatOutdoors.com is committed to creating innovative benefit programs, compensation plans and learning initiatives that allow our employees to grow professionally, succeed in their roles, and ultimately balance their passion for the outdoors with their professional careers. This position is salaried with generous vacation time and full benefits (medical, dental, and vision). Pay is commensurate with experience.
HOW TO APPLY
Please send your resume with salary history and expectations to michelet@altrec.com .
COMPANY: Altrec.com / Greatoutdoors.com
LOCATION: Redmond, OR (Near Bend)
JOBS PAGE: www.greatoutdoors.com/jobs
WHO WE ARE: www.greatoutdoors.com/aboutus
WHERE WE LIVE: About Central Oregon
DESCRIPTION
Altrec.com, a leading e-commerce retailer of performance outdoor gear and clothing, is seeking to add to our team an experienced Email Marketing professional. We are a fast-paced organization, focused on exceeding the expectations of our customers. The business was established in 1997 and has positioned itself as a leader in innovation in the outdoor online market. The company is committed to long-term positive impacts in the outdoor lives of both our consumers and staff.
RESPONSIBILITIES
• Planning, coordinating, and analyzing email marketing programs supporting multiple marketing objectives
• Continually testing, analyzing and optimizing target criteria, content, landing pages, forms, etc. to increase open, click, lead, and application rates and exceeding expectations
• Providing comprehensive tracking, analysis, and reporting for all email marketing efforts.
• Planning and managing email segmentation strategy and contact plans to increase customer retention
• Analyzing daily, weekly, monthly, and quarterly reports measuring the performance of email conversion, in particular the number of campaigns sent, open rates, click thru rates, total value of sales, increased retention, and impact on lifetime value of the customer
REQUIREMENTS
• 4+ years work experience in email marketing, ideally B2C
• Ability to strategically interpret data and successfully develop recommendations
• Intimate knowledge of email communication strategy -- both written and visual, deliverability, and segmentation practices
• Strong analytical and technical skills, including experience using email distribution applications to evaluate campaign performance
• Solid writing skills, particularly the ability to organize information succinctly and logically for providing metrics and reports to leadership
• Bachelor’s degree in Business Administration or related discipline
• Exceptional communication, organizational, and leadership abilities
LOCATION
With 300 days of sunshine a year (as many as Arizona!) and oodles of fresh powder come winter, the high desert country of Central Oregon is an idyllic playground for sports lovers. Rekindle your spirit with a gamut of possibilities such as world famous golf at more than 25 unique courses, coveted fly-fishing at over 150 rivers and lakes, and outdoor adventures including hiking, rock climbing at Smith Rock and an abundance of snow sports atop Mt. Bachelor. And what’s more, the region boasts an equally impressive selection of restaurants and breweries, a vibrant nightlife, unique lodging, and a growing arts scene.
COMPENSATION
Altrec.com / GreatOutdoors.com is committed to creating innovative benefit programs, compensation plans and learning initiatives that allow our employees to grow professionally, succeed in their roles, and ultimately balance their passion for the outdoors with their professional careers. This position is salaried with generous vacation time and full benefits (medical, dental, and vision). Pay is commensurate with experience.
HOW TO APPLY
Please send your resume with salary history and expectations to michelet@altrec.com .
Company Tools
Contact Information
Altrec.com
