Job Description:
The Senior Pay Per Click (PPC) Paid Search Marketing Analyst’s
Responsibilities are as follows:
- Conduct keyword research and selection for pay-per-click
campaigns.
- Create and maintain project plans to update clients on
status of campaigns.
- Proactively make strategic campaign recommendations to
clients.
- Utilize bid management tools and data modeling to maximize
the effectiveness of PPC campaigns.
- Compose and test ad copy to produce optimal click through
rates.
- Monitor campaign results, analyze key metrics, and optimize
click-through and conversion rates.
- Generate and deliver performance reports to clients on an
ongoing basis.
- Manage client relationships through on-site meetings,
frequent conference calls, and presentations.
- Manage client budgets to ensure proper allocation in
accordance with campaign contract terms and project goals.
- Exceed client expectations and performance goals on daily
basis.
Requirements:
* 2-3 years Minimum providing Senior Level Advanced PPC to complex
Enterprise Level Websites with 6-7 figure budgets
* Need to have advanced tracking and conversion experience
* Strong interpersonal skills and teamwork abilities
* Intense attention to detail and error checking
* 100% honesty, reliability, and ethics
* Proficiency in MS Office
* 3 past employment references
Hours and Location:
* Full-time 9-6 M-F.
Work takes place in our Santa Monica office.
Compensation:
Competitive salary offered as well as Commission on new client
referrals, performance bonuses, year end bonus, paid holidays, PTO, pension
plan, 401(k), medical, dental, and vision insurance.
Application Process:
* Please submit your resume and cover letter via email.
Remember that the quality of your resume, cover letter and email reflects very
strongly on you as an applicant. Do not include information unrelated to this
position.
About us:
Infuse Creative is a full service digital marketing agency
that has provided services to major brands and clients since July 2001. We have
13 years of search engine marketing expertise and over a 94 percent client
campaign renewal rate.
Infuse Creative