Our Client, an Indiana based Global Brand food and nutritional company seeks a CPG professional for an Associate Director of Marketing to lead marketing strategies for their specialty brands. Leading the implementation of these strategies for the US business and participating in the development of the brand’s Global strategy. Oversee the development and innovation pipeline for two new specialty product brands. Other responsibilities include:

n      Collaborating with sales, R&D, and retail sales to drive brand sales and market share

n      Serving as liaison for all global marketing efforts

n      Building team of staff and Managers, setting performance goals and energizing team through effective interpersonal and communication skills

n      Delivering financial objectives that support the specialty brands to drive long term market leadership

n      Managing advertising and promotion spending

Requirements

R     BA/BS in business related field, with MBA or MS preferred

R     6+ yrs Global CPG/OTC specialty products marketing experience (e.g. dental products, Organic or specialty dog food, vision products, etc.)

R     Demonstrated skills in consumer driven marketing, advertising, retail

R     Direct experience in leading a new product launch from conception to commercialization strongly preferred. 

R     Ability to translate market insights and changing market dynamics into successful business plans working collaboratively across functions 

R     Excellent project and financial management skills. 

RELOCATION ASSISTANCE (including home buy-out) IS AVAILABLE

Interested?  Email your resume to david@mriweston.com