The Company

Boomerang Pharmaceutical Communications is an interactive agency offering niche expertise that comes from our in-depth knowledge of the healthcare industry, combined with ten years of online marketing expertise. Our vision is to continually develop our client relationships adding value to their campaigns by blending new and established marketing strategies.

Boomerang is headquartered in Mulhouse France, and has an office in Montville, NJ. We embrace a team work environment and a global culture of learning, hard work and fun. We have experienced strong growth over the past three years, and our top ten pharma clients are our greatest source of new business.

Job Description

The Junior Metrics Analyst reports to the Senior Metrics Analyst and is responsible for supporting the eMarketing group, internal account teams and liaising with external vendors/media partners in the execution of tactical programs.

Responsibilities

·         The primary function of this role is to support the Senior Metrics Analyst by creating, formatting, and analyzing monthly metric reports to demonstrate the value of the monthly marketing campaigns we deliver.

·         Perform ongoing analysis and monitoring of client site performance, delivering recommendations to improve metrics.

·         Create custom dashboard reports based on site goals to measure website performance.

·         Analyze web analytics data as well as integrate offline data. Discover underperforming areas of the site; identify opportunities to improve site.

·         Analyze SEM and SEO performance; create monthly reports and deliver key insights.

·         Participate with account team to define web channel goals, key drivers and appropriate metrics and KPIs.

Required Skills

·         Strong data skills and experience is a must

·         Advanced Excel skills (pivot tables, vlookups, charts)

·         Advanced PowerPoint skills

·         Web analytics background is a plus, as is familiarity with behavioral and attitudinal data sets like Google Analytics, Omniture and Web Trends

Ideal Candidates would have the following

·         Entrepreneurial attitude, flexibility, passion for numbers

·         Interactive, Direct Marketing or CRM agency experience

·         Familiarity with statistics and statistical concepts

·         Enjoys working in a team environment

Benefits

·         Fulltime position

·         Competitive salary

·         Experience working on large, global brands (with a focus on pharma and consumer health brands)

·         Growing company with offices in NJ, France, Canada, Switzerland, Denmark, and Germany

·         Casual dress (save money on dry cleaning!)