Do you possess strong analytical and technical abilities and demand fast, but carefully thought-out results?  Are you independent in putting forth your own innovative and original ideas, which can change the organization while being resourceful and persuasive in overcoming obstacles?  You are a decisive self-starter with the competitive drive to win.  If this describes you then we encourage you to apply for our Manager, Customer Insights position based in Park Ridge, NJ. 

Job Purpose:

1. Provide support to the Director of Customer Insight for all research initiatives globally

Key results area:

1. Support Marketing and Sales globally by interpreting findings and providing recommendations based on primary research for new/existing products
2. Utilize syndicated research services/studies to overlay primary research
   1. Provide Marketing and Sales with KPIs to help evaluate their yearly goals/objectives
   2. Support on-line initiatives by reporting key metrics tracked by the Omniture tool on Hertz.com
   3. Provide competitive insight of on-line traffic through use of the Hitwise tool.
      1. Develop useful relationships with insight bodies and academic institutions
      2. Create customer and staff feedback forums
      3. Provide research  support to other Hertz business units (e.g. HERC, Connect)
      4.  

Educational Background: 

Minimum 4 year college degree

Professional Experience:

Minimum of 7 years experience in Marketing research.  Knowledge of web analytic tools such as Omniture and Hitwise is helpful

Knowledge:

• Knowledge of primary research skills including questionnaire design, analytics, drawing actionable conclusions based on strategies/objectives
• Marketing

Skills:

• Strong analytical skills, both quantitative and qualitative
• Excellent written and verbal communication skills
• Strong project management skills
• Customer centric

Competencies:   

• Primary

ü   Strategic thinking, detailed oriented; very organized, diligent

Hertz is a Drug-Free Workplace. All employment is contingent on successful completion of drug and background screening.

EOE M/F/D/V