This leadership role ensures that Interactive Marketing Campaigns are developed and implemented accurately and on time.  This role requires a strong combination of technical skills, leadership skills and operational abilities.  This role will lead the Campaign Specialist team to help meet and exceed our client’s interactive marketing goals.  This role is responsible for scheduling and assigning resources in order to meet client deadlines and email content requirements.  The Operations Manager will be responsible for the training and development of employees, and ensuring the accuracy of all text and functional email content prior to distribution for delivery via Merkle’s email platform.  In addition, the Operations Manger is responsible for employee training, administering employee performance evaluations, and goal reviews. Direct responsibilities will include HTML creation and optimization, content change management, and the coordination and communication of resource capacities and capabilities to the client teams.

Position Responsibilities: 

• Ensure the timely delivery and accuracy of text, graphic, layout, and functional content for email campaigns.
  
• Define and develop technical specifications and technical implementation plans for all email campaigns.
  
• Work with account representatives and creative in coordinating and communicating content change requests and activity.
  
• Manage the daily and weekly production schedule.
  
• Documentation of processes, including change tracking and content requirements.
  
• Schedule and assign resources in order to meet client deadlines.
  
• Provide feedback to account and creative teams on process and platform efficiencies.
  
• Being the expert on email best practices and educating others
  
• Training employees and administering employee performance evaluations and goal reviews.
  
• Superior attention to detail.
  
• Ability to function in a high pressure, dynamic environment
  
• Advanced organizational, time-management and work prioritization skills.
  
• Strong bias toward action and results oriented activities.
  
• Passion for learning new skills and expanding experience.
  
• Ability to effectively communicate/educate email best practices to clients.
  
• Strong interpersonal communication skills.
  
• Strong work ethic
  
• Optimize processes standardize and streamline campaign management functions.
  
• Develop metrics and reporting systems to achieve quality goals.
  
• Communicate the priorities of the team to the larger organization.

Position Qualifications:

• Obsessive attention to detail and an unwavering desire for perfection in email content.
  
• Strong skills in HTML and scripting languages
  
• Ability to quickly troubleshoot and analyze work
  
• Understanding of graphic design principles and techniques
  
• Strong project coordination skills
  
• Strong  technical aptitude with exposure to email and internet applications
  
• Ability to work within a cross-functional team environment
  
• Ability to multi-task in a deadline-driven environment.
  
• Ability to motivate and lead others.
  
• Bachelor’s Degree
  
• 1-2 years proven experience in online or Internet content creation.
  
• Experience in electronic media creation and associated editing processes.