The Online Advertising Operations Manager improves digital advertising and creative performance through detailed analysis and display advertising traffic strategy and optimization.  

• Work closely with digital advertising team to determine campaign schedule to ensure prompt delivery of media buy and creative assets.
• Deliver to media and creative groups the ad operations execution plan aligned to campaign schedule. Execute campaign traffic.
• Design test plans, execute tests within ad serving interface and analyze results.
• Partner with account teams to ensure product categories and the correct campaigns are pushed out to the consumer.
• Make specific recommendations to enhance performance against goals based on ad performance data.
• Create and manage a successful banner production grid for all media assets necessary to deliver the display advertising strategy; optimize list to ensure efficient use of creative resources; request creative, review concepts and final products for compliance with production grid specifications.
• Review in-house created campaigns and determine which messages are most relevant to the objective of campaigns and specific media placement.
• Ensure proper rotation of planned media mix.
• Create and maintain a weekly dashboard to report trending of key metrics; document and archive activities tied to performance to inform future forecasting.
• Further monitor campaign business rhythms, report out results and insights and provide recommendations based on learnings.
• Track ad financials.' Review advances in industry ad serving technologies; advise in best-in-class implementations and industry best practices' Review ad technology companies; determine best-in-class advancements, negotiate competitive rates and advise industry best practices.
• Research and maintain record of trends, inovations and changes that affect display advertising and creative executions.

To perform this job successfully, the ideal candidate must be able to perform each essential job duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

' Education and/or Experience
Bachelor's degree (B.A.) from four-year college or university and 5+ years digital advertising experience and/or training

' Computer Skills
To perform this job successfully, an individual should at least 5 years experience with a 3rd Party ad serving technology such as APT (preferred), Atlas or DFA DoubleClick, spreadsheet software, word processing software and presentation software.

' Other Skills and Abilities
Multi-tasking (multiple vendor relationships, internal partners, multiple clients and campaigns, etc.), time management (effectively manages resources & schedules to meet deadlines), self-motivated

Qualified candidates please apply to www.jobsatjournalsentinel.com Job # 1280