Marketing Analyst/Category/Trade
- Company:
Sara Lee - Location:
Earth City, MO 63045 - Job Status/Type:
Full Time
Employee - Job Category:
Marketing/Product - Industry:
All - Occupations:
Market Research - Career Level:
Experienced (Non-Manager) - Reference Code:
05565
Position Summary:
Support the Director of Sales and Marketing by providing analysis of pricing, market share, product distribution and customer sales and profitability performance. Works with sales and marketing management on development and implementation of trade programs. Develops and provides consistent analytics that focuses the organization on critical key performance indicators as it relates to trade spending and pricing.
Essential Duties and Responsibilities:
We make it our mission at Sara Lee to "Simply delight you...every day." Our brands make up one of the world's best-loved portfolios of innovative food, beverage, household, and body care products. Our leading, trusted brands include Ambi Pur, Ball Park, Douwe Egberts, Hillshire Farm, Jimmy Dean, Kiwi, Sanex, Sara Lee, and Senseo. Collectively, these brands generate more than $13 billion in annual net sales as they delight millions of consumers every day in approximately 200 countries around the world. The global Sara Lee team consists of 44,000 employees.
At Sara Lee, we believe that careers are as unique as individuals. That's why we offer employment opportunities that give you ownership of your career. With the resources of a global corporation and direct responsibility to make it happen, you can be confident that you'll always be able to perform your best and be recognized for it. At Sara Lee, the difference is you.
The Sara Lee compensation program is designed to provide you with comprehensive, flexible benefits that enable you to select those features that best fit your needs. Our benefits include, but are not limited to: medical, prescription drug, dental, vision, life, short and long term disability, retirement plans, and tuition reimbursement.
An Equal Opportunity / Affirmative Action Employer
Support the Director of Sales and Marketing by providing analysis of pricing, market share, product distribution and customer sales and profitability performance. Works with sales and marketing management on development and implementation of trade programs. Develops and provides consistent analytics that focuses the organization on critical key performance indicators as it relates to trade spending and pricing.
Essential Duties and Responsibilities:
- Development and maintenance of performance reporting and analysis (cost savings, price gap, market share).
- Coordinates development and communication of trade forecast, planning cycle and processes.
- Analyze key drivers of Customer financial performance (volume, net sales, trade plan and spending, profitability).
- Support cross-functional teams to develop product innovation, line extensions and custom product development.
- Conducts financial and competitive analyses to support the development of strategies in the various market segments.
- Provides analysis to field sales organization on category selling propositions and priorities, works closely with sales on customer-driven category opportunities.
- Interacts with finance to understand financial implications of pricing and new product initiatives.
- Bachelors degree required.
- 2-3 years experience in marketing and/or related fields.
- Trade/Customer marketing/Category experience a plus.
- Solid understanding of performance reporting tools: IRI, Nielson, BI, SAP, powerpoint, excel preferred.
- Foodservice or consumer packaged goods experience required.
- Excellent data analysis skills required along with adeptness on appropriate software spreadsheet/database packages.
- Demonstrated capabilities for interfacing with and making presentations to executives and upper management.
- Ability to lead, influence, motivate and empower others.
- Strong analytical, strategy and planning skills.
- Financial acumen.
We make it our mission at Sara Lee to "Simply delight you...every day." Our brands make up one of the world's best-loved portfolios of innovative food, beverage, household, and body care products. Our leading, trusted brands include Ambi Pur, Ball Park, Douwe Egberts, Hillshire Farm, Jimmy Dean, Kiwi, Sanex, Sara Lee, and Senseo. Collectively, these brands generate more than $13 billion in annual net sales as they delight millions of consumers every day in approximately 200 countries around the world. The global Sara Lee team consists of 44,000 employees.
At Sara Lee, we believe that careers are as unique as individuals. That's why we offer employment opportunities that give you ownership of your career. With the resources of a global corporation and direct responsibility to make it happen, you can be confident that you'll always be able to perform your best and be recognized for it. At Sara Lee, the difference is you.
The Sara Lee compensation program is designed to provide you with comprehensive, flexible benefits that enable you to select those features that best fit your needs. Our benefits include, but are not limited to: medical, prescription drug, dental, vision, life, short and long term disability, retirement plans, and tuition reimbursement.
