Marketing Analyst, SEO

Provide support for IMS Account Managers and DOSs by compiling SEO reporting and suggesting improvements of current SEO efforts.  Analyst may also provide an internal analysis of active SEO projects for the purpose of developing improving department process and evolving best practices.  Proactively utilize data from multiple  arenas (PPC, SEO) to provide a complete TravelCLICK e-marketing analysis for clients.   Have familiarity with PPC industry and best practices  as well as demand generation.

Primary Responsibilities:

• Compile and analyze monthly SEO reports
  
• Provide data to IMS Account Managers / DOSs on a request basis.
  
• Analyze performance of specific SEO clients and make concrete recommendations for improvement
  
• Provide internal reports and analysis as needed
  
• Main emphasis on SEO knowledge, but expected to be familiar with PPC analysis practices
  
• Watch and advise of industry trends
  
• Proactively monitor performance on a regional set of clients and their SEO efforts

 Qualifications:

• Excellent mathematical ability.
  
• Can understand, evaluate data
  
• Excellent oral and written communication skills
  
• Excellent listening and organizational skills
  
• Ability to work on multiple projects effectively
  
• Proficiency in Microsoft Office products
  
• Excellent attention to detail