Job Summary
- Company
- The BOSS Group
- Location
- Dulles, VA
- Industries
- Advertising and PR Services
- Computer Software
- Computer/IT Services
- Job Type
- Full Time
- Temporary/Contract/Project
- Employee
- Years of Experience
- 5+ to 7 Years
- Education Level
- Master's Degree
- Career Level
- Experienced (Non-Manager)
- Job Reference Code
- P1, 31158LH, C1
Marketing Communications Specialist
About the Job
The BOSS Group is partnering with a Northern VA (Dulles Corridor) based technology organization to identify a highly motivated Marketing Communications Specialist candidate. As a member of this organization s Marketing and Communications team, the successful candidate will be responsible for the development and on-going support of marketing programs to support brand building at the corporate and product levels. We are looking for a team-player who will bring passion, energy and focus to the development of this organization's global marketing plan.
Your enthusiasm and commitment will be rewarded with a competitive salary, great benefits, a creative and comfortable work environment, and the opportunity to be part of an evolving company.
Responsibilities:
Qualifications:
The BOSS Group places highly qualified creative, marketing, communications and interactive talent with leading employers across a range of industries. We have job opportunities nationwide, and local offices in Washington, DC, Philadelphia, Baltimore, Northern NJ and Dallas. Get to know us and the job search tools we provide at www.thebossgroup.com. You can also find us on Facebook-- become a fan to receive updates. The BOSS Group is an equal opportunity employer.
The BOSS Group - Where Talent and Opportunity Meet
www.thebossgroup.com
Click here to apply
Your enthusiasm and commitment will be rewarded with a competitive salary, great benefits, a creative and comfortable work environment, and the opportunity to be part of an evolving company.
Responsibilities:
- Support branding activities, public and media relations, conference development and oversight
- Involved in the creation and implementation of full-spectrum marketing programs and communication plans for multiple product lines
- Ensure projects meet milestones, deadlines and achieve established goals
- Participate in the development of marketing materials and communications vehicles that are in line with strategy, positioning, key messages, and brand identity guidelines
- Write for multiple marketing and communications collateral, identifying the target audience and crafting the appropriate message; translate technical concepts into clear features and benefits
- Review documentation and provide feedback on accessibility and comprehension
- Accountable for client facing event management, including material preparation for webcasts, webinars, and other virtual meetings
- Contribute to the planning, communicating and facilitating of industry meetings, conferences, forums and live events
- Develop web-based communication programs to support and promote industry knowledge
- Develop media connections to expand company s marketplace presence, monitor media for competitor positioning and recommend placement
- Build an understanding of the global marketplace and organization’s leadership role within it at a national and global level
- Develop and document a deep understanding of the features and benefits of organization’s solutions and how products can be effectively cross-marketed
- Analyze market needs in relation to business functions, monitoring and reporting on trends and industry direction
- Work with Marketing and Business Analysts to consolidate, analyze and publish monthly metrics across various external and internal sources
- Provide comprehensive internal customer support as requested, perform market research to support the development of business cases, presentations, market analysis, case studies and white papers
Qualifications:
- Advanced degree in business, marketing, communications or journalism
- 5-7 years of experience demonstrating increasing responsibility in the implementation of marketing programs in a corporate or commercial marketing environment
- Understands concept of brand development from a professional services perspective
- Broad marketing and communications background with strong branding experience
- Critical and strategic big picture thinker able to significantly contribute to developing a forward-leaning marketing global communications plan in order to develop strong global brand
- Excellent business writing skills with ability to write for both print and on-line developing white papers, positions, features and benefits layouts
- Highly organized with strong project management and organizational skills
- Experience managing deliverables for multiple clients simultaneously and adept and managing internal client expectations
- Strong Word, PowerPoint, and Excel skills; ability to create formulas, pivot tables and charts in Excel and dynamic presentations in PowerPoint
- MS Access and database skills desired
- Understands traditional market analysis tools (Porter 5 Forces, Kano, Pugh, BCG Table, SWOT analysis) and can coach others on their usage and effectiveness
- Excellent verbal, written and interpersonal communication skills
- Polished professional demeanor, comfortable working with a variety of cultures and business styles
- Ability to translate technical concepts into clear ideas able to be grasped by general public.
- Solid understanding of media and public relations. Event marketing background a plus
- Familiarity with new Web media, including social networking and web presentation technologies (webinars, podcasts, computer-based training)
- Ability to lead cross functional team meetings and presentations
The BOSS Group places highly qualified creative, marketing, communications and interactive talent with leading employers across a range of industries. We have job opportunities nationwide, and local offices in Washington, DC, Philadelphia, Baltimore, Northern NJ and Dallas. Get to know us and the job search tools we provide at www.thebossgroup.com. You can also find us on Facebook-- become a fan to receive updates. The BOSS Group is an equal opportunity employer.
The BOSS Group - Where Talent and Opportunity Meet
www.thebossgroup.com
Click here to apply
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The BOSS Group
