We have been engaged by our client to recruit their Marketing Manager. Our client, a Fortune 500 company and a leading manufacturer of disposable medical products is committed to providing innovative product solutions for use in a variety of clinical settings. The Marketing Manager will contribute to profitable sales growth by leading creation and driving execution of plans and strategies that differentiate the Company from its competitors. Ideal candidates will have orthopedic product experience.  Relocation offered for candidates with the right experience.

Responsibilities:

Identify new product ideas for the business unit through existing customers, medical conventions, and research and industry contacts.

Lead the new product development process by representing the needs of the customers in developing the design of new product. Coordinate efforts with manufacturing, technical services, R&D, quality assurance and purchasing. Conduct clinical evaluations to confirm new product acceptability.

Assist the Corporate Accounts team in the identification of new contract opportunities and the maintenance of existing contacts with the major hospital group purchasing organizations, including travel to these organizations to conduct product presentations.

Develop and implement a product launch plan for new products to include initial forecast, sales training, promotional literature and other programs as needed. ¿ Develop training programs and training documents to improve the overall clinical and product knowledge of the sales representatives.

Develop pricing levels and manage all pricing approvals for the defined product categories within the business unit with the goals of maintaining or increasing product gross profit each year.

Review the monthly forecasts for the products being managed and make adjustments where necessary to reflect anticipated changes in demand due to new or lost business, sales promotions, and changes in market conditions or new product launches.

Develop promotion plans to increase sales of existing product categories, including literature, direct mail, advertising, trade shows and sales promotions. Coordinate with the marketing communications department to approve the design and production of promotional materials.

Qualifications:

Bachelor's Degree required.

MBA stronly preferred.

 5+ years of marketing experience.

Healthcare product experience required specifically orthopedic products.

Excellent problem solving and quantitative analysis skills.

Demonstrated experience managing complex business problems.