Marketing Manager

BI is an established, growing and innovative business improvement company with a nationally recognized commitment to quality.   Advancements and growth have led to an exciting opportunity in our Coalition Marketing Group for a Marketing Manager.   The Marketing Manager will manage the participant life cycle in each of our coalitions.

Specific responsibilities include:

• Increase the number of engaged participants in each Coalition Marketing program


• Manage the marketing budget based on cost per engaged operator


• Design and develop marketing materials


• Direct the marketing support teams


• Develop a complete understanding of program participant’s experience


• Improve the enrollment and on-boarding process of the participants


• Reduce attrition from the programs

Qualifications include an undergraduate degree in a related field with a minimum of four years of business experience, with one year in loyalty marketing preferable.

Additionally, we are seeking candidates with the following:

• Strong account/project management capabilities


• Professional business experience in managing the customer lifecycle


• Strong understanding of Web 2.0 applications


• Advertising and marketing strategy background


• Time management abilities


• Organizational abilities

Interested candidates can apply on line at: https://jobs-bi.icims.com/jobs/1688/job

Visit our website at:  www.biworldwide.com.