This individual shall act as Project Manager of new Company website initiatives,execute upon the MD and nurse strategic plans set forth to improve traffic and usage of Company website, monitor and develop reports on key website metrics established to be used to refine marketing plans and for business development purposes, execute upon the strategic plans to build oncology professional subscriptions to Company website and overall Company brand awareness among oncology physicians and nurses, and manage all electronic communications with Company website subscribers.

The position will be based in our headquarters in Miami, Fla., and offers a competitive compensation package and benefits program, including health, paid time off, and 401K with match.  Below please find a summary of the job description

Specific Responsibilities

• Execute upon the Company website oncology physician and nurse marketing strategies developed by the Director of Marketing to improve site traffic and oncology professional usage (time on site)
• Monitor oncology professional usage of Company website based on key metrics established by the Director of Marketing
• Create high quality, comprehensible summary reports of key metrics to be used for business development purposes and to measure effectiveness of/refine Company website marketing campaign established
• Act as Project Manager for next phases of Company website development
• Manage weekly deployment of Company e-NEWS e-mail campaign to Company website nurse subscribers
• Coordinate Company trade show booth presence at major oncology conferences
• Implement strategic plan developed by Director of Marketing to grow Company website subscriber database
• Develop and implement a process to improve upon the quality of the Company website subscriber database
• Develop and implement a process to monitor quality control of Company website (e.g., broken links, typos)
• Continuously improve upon user navigation of Company website
• Manage development of portal analytics tool to be used to evaluate oncology professional usage of Company website
• Manage development of Supporter Dashboards that highlight program status/demographics real-time and Company Research data
• Assist multimedia manager in Search Engine Optimization of Company website

Position Requirements

• Minimum bachelor degree in marketing related field
• Minimum (4) four years experience in marketing field, both online and offline
• Minimum (4) four years experience in project management, both online and offline
• Familiarity with pharmaceutical industry preferred
• Skill in computer database management, PowerPoint, Excel, and Word
• Experience managing Search Engine Optimization
• Must have exceptional organizational skills
• Strong oral and written communication skills