SC Novi
Hello, I am Susan Perris and I am a technical sales and engineer recruiter for SC Novi. SC Novi is a premier automotive, industrial, energy, bio-medical and medical device recruiting firm with several great years of experience in improving the lives of engineers. We are part of the world’s largest recruiting affiliate organization and have been consistently recognized as a leading office within this network. To learn more about our company, please visit our website at www.scnovi.com.
Product Development Marketing Manager
I am currently working with a medical device supplier that specializes in spinal and orthopedic products used to repair and reinforce orthopedic disorders. This company is an FDA registered, ISO 13485 certified medical device supplier. They are currently seeking a Senior Marketing Manager for their Ohio facility. This individual will be responsible for developing and managing all aspects of a new product development, product launch, as well as marketing functions for current products.
Responsibilities:
· Manages new product development marketing activities for specific products within the respective Group, including new idea review and recommendations, concept and design development, technique development, project management and market introduction.
· Recommends product line extensions and/or line trimming, forecasting, pricing strategies, literature/video/sales support materials, manufacturing support and customer service/operations support for existing product line(s).
· Determines strategic product line decisions such as priority of product or line enhancements which optimize organizational goals and objectives by evaluating competitors’ products and by determining market share and market trends; keeps others informed by maintaining and distributing competitive comparisons and evaluations.
· Develops product oriented positioning documents, product profiles, competitive analysis, presentations, demos, white papers, product updates and content for corporate marketing vehicles such as web sites, brochures and seminars.
· Prepares annual budget forecasts for the marketing functions related to the product line(s).
· Establishes and maintains key close professional relationships with internal and external constituents to stay abreast of new market opportunities. Continually pushes for new innovations within existing product line.
· Maintains up-to-date product and industry knowledge by regular review of the literature, co-traveling with field sales personnel, attending surgeries, etc.
· Supports the Company’s medical education initiative by assisting in the preparation and running of surgeon training courses which may include didactic and cadaver labs.
· Participates in strategic sales and marketing planning activities for assigned products in order to identify key targets, surgeons, and hospitals by specific product.
Requirements:
- Understanding of market analysis, planning, development and management
- A demonstrated capacity for strategic thinking, planning, marketing and product development.
- Average travel requirement is approximately 30 percent.
- Bachelor’s degree in Marketing, Mechanical Engineering, Biology, or related field.
- 3-5 years of experience within the medical device industry, preferably in the spinal market segment; or MBA and one to three years of experience with orthopedic implant products; or equivalent combination of education and experience. Knowledge of FDA 510 (k) submission process preferred.
Benefits:
- Salary rate $ 75,000-125,000 based on experience, plus bonus
- Excellent benefits
- Some relocation assistance may be available
If you are interested and qualified please submit your resume to meddevice2@scnovi.com . Please reference position #43007SP.
I look forward to speaking with you!
Susan Perris
Job Category: Marketing/Product
