Confidential Posting
Job Summary
- Location
- Ann Arbor, MI 48104
- Industries
- Advertising and PR Services
- Job Type
- Full Time
- Employee
- Years of Experience
- 5+ to 7 Years
- Education Level
- Bachelor's Degree
- Career Level
- Experienced (Non-Manager)
- Salary
- 35,000.00 - 55,000.00 USD /year
- Job Reference Code
- media2
Digital Strategist
About the Job
Digital Strategist
Small National agency seeks a Digital Strategist. This position will own the digital marketing solutions roadmap in a high profile position requiring command presence, influence and impressive marketing and quantitative / qualitative analytical skills.
This person will be responsible for creating and overseeing the execution of the digital media strategy as a part of effective integrated media plans and buys.
Agency is seeking a person with a demonstrated passion for interactive, social and related technologies. Candidate should have a thorough understanding of PPC, SEO and Social Media. Must be able to work well in a team structure, which demands excellent organizational and communication skills. Develop and manage all digital solutions development and expense plans including optimization and target profitability of solutions. Experience in planning/buying for health-related, franchise and multi-unit retail, a plus.
The successful candidate must be able to assist clients in developing realistic goals for online activity (PPC and banner advertising, web site content enhancements, SEO, email); formulate, articulate, and sell in comprehensive digital media strategies to meet those goals; analyze and communicate the results/effectiveness, adjust future activities, and work within a wide range of budget levels.
Required Skills
– Ability to develop and execute digital marketing solutions and channel strategies
– Ability to develop and execute annual, quarterly, and campaign level marketing plans
– Ability to partner with internal and external groups to execute marketing initiatives, and produce results in all areas of responsibility
– A strong desire and passion to make a difference
– Executive level presence and presentation skills
– Articulate and excellent written communication ability
– Team oriented
– Well versed in marketing analytics and solution ROI
Qualifications
– Extensive experience in a digital marketing services company or in a digital arm of an advertising agency
– Strong digital marketing and advertising strategy experience
Small National agency seeks a Digital Strategist. This position will own the digital marketing solutions roadmap in a high profile position requiring command presence, influence and impressive marketing and quantitative / qualitative analytical skills.
This person will be responsible for creating and overseeing the execution of the digital media strategy as a part of effective integrated media plans and buys.
Agency is seeking a person with a demonstrated passion for interactive, social and related technologies. Candidate should have a thorough understanding of PPC, SEO and Social Media. Must be able to work well in a team structure, which demands excellent organizational and communication skills. Develop and manage all digital solutions development and expense plans including optimization and target profitability of solutions. Experience in planning/buying for health-related, franchise and multi-unit retail, a plus.
The successful candidate must be able to assist clients in developing realistic goals for online activity (PPC and banner advertising, web site content enhancements, SEO, email); formulate, articulate, and sell in comprehensive digital media strategies to meet those goals; analyze and communicate the results/effectiveness, adjust future activities, and work within a wide range of budget levels.
Required Skills
– Ability to develop and execute digital marketing solutions and channel strategies
– Ability to develop and execute annual, quarterly, and campaign level marketing plans
– Ability to partner with internal and external groups to execute marketing initiatives, and produce results in all areas of responsibility
– A strong desire and passion to make a difference
– Executive level presence and presentation skills
– Articulate and excellent written communication ability
– Team oriented
– Well versed in marketing analytics and solution ROI
Qualifications
– Extensive experience in a digital marketing services company or in a digital arm of an advertising agency
– Strong digital marketing and advertising strategy experience
Qualifications
– Extensive experience in a digital marketing services company or in a digital arm of an advertising agency
– Strong digital marketing and advertising strategy experience
