Zoni Language Centers, a leader in international English language education, has an immediate opening for a FT Online Marketing Coordinator in Marketing Department at our downtown Corporate Office

 

• Under general supervision, the Online Marketing Coordinator will support the overall online and direct marketing initiatives including project management, online development, website modification, maintenance and email marketing.

 

 

• This position interacts directly with internal marketing and IT department, as well as subcontracting.

 

 

• The function will address the needs of both domestic and international online marketing.

 

 

• Experience projects, manages and implement online marketing initiatives.

 

 

• Communicate progress and status with project owners.

 

 

• Maintain project control and tracking for assignments.

 

 

• Develop and implement online promotions and grow Zoni Language Centers brand visibility by extending online opportunities.

 

 

• Implement email and other promotional campaigns as well as manage overall strategy.

 

 

• Assist in the development of HTML templates as needed, Zoni website quality control and assist with the administration and training of email campaign management software.

 

 

• Assist in developing strategic direction for online marketing based on analysis of web traffic and sales.

 

 

• Maintain and assist in SEO/SEM for both organic and paid search including strategy, implementation and reporting.

 

Job requirements:

 

• 2-3 years professional online marketing experience, preferably in product-based eCommerce, direct marketing or publishing

 

 

• 1-2 years experience managing web projects/sites; strong understanding of project management best practices

 

 

• Familiarization with industry standard web analytics packages and best practices; ability to track and analyze web site performance based

 

 

• Experience managing and developing online marketing programs

 

 

• Experience optimizing sites for search engine indexing, generating organic search placement and increasing search referral conversion rates

 

 

• Solid experience with content management systems and frameworks

 

 

• Familiarity and experience with image editing applications (Photoshop, Illustrator etc)

 

 

• Solid understanding of HTML/DHTML, JavaScript, XML and troubleshooting/debugging experience

 

 

• Experience using enterprise-level email marketing software, content management systems, web analytics packages or other infrastructure applications

 

 

• Excellent organizations skills, creating, attention to detail and ability to ensure quality of a product are a must

 

 

• Ability to work independently within established guidelines

 

 

• Team player

Educational requirements:

A Bachelor’s degree in marketing or related field

The work schedule of this position is Monday through Friday.

Competitive Salary & benefits!

Please, send your resume to

ssayam@zoni.com