Basic Responsibilities:
 
Owns the online analysis and planning process for website merchandise analysis.  Manage creation of Product Performance Analysis, inventory planning and management reports and strategy.  Develop unique business opportunities in e-commerce across key areas: merchandise planning and analysis, product placement, and direct-to-consumer initiatives.  These inter-related responsibilities are critical for seasonal planning, inventory management and online product sales performance.  Working in coordination with the Sr. Manager Online Merchandising the successful result of this analysis and product planning is a well managed inventory position; strong GM and well planned online product sales program that is updated daily and executed according to a seamless plan.   Communicate product strategy for inventory management to the entire internet team as well as Merchants.

Specific Responsibilities

* Manage accurate and timely development of in-season reporting, projections, and analysis with actionable recommendations. Provide research and analysis from merchandise selling trends, marketplace price sensitivity, and consumer response to merchandise product. Develop an e-Commerce merchandise plan at the Super Department level (and department level as needed) based on the financial goal for the business segment provided by Finance

* Maximize unique e-commerce sales and inventory opportunities - the e-commerce selling model contains uniqueness with growth curve, seasonality, turn, and the effect of marketing elements.  Track and pursue e-commerce margin opportunities in price cadence and in coordination with online merchandising develop promotional strategies.    Provide sales, margin and cost justification analysis for emerging ecommerce initiatives and promotions reviewing all 3 venues (online sales, P2E and catalog).    

* Drive the relationship with Allocation Team members to maximize sales to stock ratios, optimize direct and replenishment categories, and monitor aged inventory programs as well as in moving sales forward in a positive manner. Prepare supplement reporting to support planning recommendations and growth opportunities.  Work with partners in Replenishment to recommend appropriate shelf stock levels. Regularly meet with Allocations to ensure adequate inventory levels are supplied to sustain direct to consumer demand: i.e. online sales, P2E and catalog transactions.  Developing analytics to support selling strategies for each of these 3 venues (online sales, P2E and catalog) to push sales forward and increase overall sales.

* Develop strategy and growth plans for breakout merchandise categories as they relate to year-round basics, fashion and online categories. Oversee the development of e-commerce merchandise plans by department and product level structure. Own this process and the delivery of appropriate and timely reporting and planning documents.  Identify and recommend merchandise category opportunities for online business with partners in retail Planning and Merchandising; such as, style priorities, unit buys, year round products, additional product classification and extended size ranges, based on supporting analytics.  Participate in pricing, liquidation and clearance recommendations with retail merchant and planning teams

* An "ownership" position in success of the products within all the online categories. Hands on involvement working with merchants, marketers and operations to assure proper allocation to maximize, meet and exceed budget plans. Work with online teams in positioning of product groups and strategies for sales. Demonstrated action plan for management of inventory and product sales. Directly responsible for clear concise communication with all team members.

* Manage the presentation weekly to eCommerce team (at team meetings) on status of key category groups within the online product line up. This presentation includes recommendations and business planning around product inventories. Oversee development by the Online Merchandise Analyst of all reporting, its accuracy and timeliness.

* Create key metrics reports on site analytics specific to sales patterns and merchandise position. Maintain these reports and offer key insights for site merchandising strategies that support our inventory planning and strategy. Utilize these Omniture metrics to develop plans for new category development and testing.

* Assure that e-Commerce planning has aligned pre-season with VP Planning with a left/right plan for upcoming Fall and Spring seasons. Oversee development of Left/Right planning process.  Perform ad-hoc business analysis and project work related to the continued success and growth of the online business unit

* Implementation of an e-Commerce specific Open-To-Buy (OTB) allowing e-Commerce planner the ability to manage seasonal plans by month by super department and taking into account planning for all 3 venues ( online sales, P2E and catalog). 

* Review of the retail vertical process planning calendar. Identify key meetings e-Commerce planning should attend to provide insight into their business needs to achieve financial goals.

* Oversee development of critical Microstrategy reports used daily to monitor sales and on-hand inventory and incoming receipts.  Provide all in-season e-Commerce reporting, projections and analysis and share actionable recommendations with retail planning directors prior to presenting data at the monthly OTB/MPC meetings to the retail Merchants, Planning, Allocation, and Replenishment teams

* Development of e-Commerce planning roles and responsibility matrix with the intent to foster better working relationships between e-Commerce planning and their retail partners

* Oversee development of automated weekly eCom only reporting to be used by eCom planning, merchants, allocation team and others as necessary to view weekly status by DVSC of eCom inventory and sales trends.

Deliverables: Detailed reports reviewing inventory status including recommendations and action plan for inventory management including:

* Sales Plan by super department
* Left right analysis with hindsight - seasonal and monthly
* Weekly executive report - weekly planning analysis on calendar positioning for product and estimated sales by position for recent weeks
* Monday MPC meeting review including historic view updates for the left/right analysis of inventory and planning
* OTB financials with forecasting preseason
* Product ageing report by department
* DVSC attribute reporting
* Utilize Omniture analytics to view what behaviors are driving sales through what areas
* Other reporting as necessary

Experience:

* 6+ years online merchandise and planning
* 8+ years combined experience in retailing and e-commerce    
* Successful track record in scope management, customer-driven programs and solution delivery
* Able to develop strategies and plans for online programs targeted at building online success and profitability
* Creative problem solver with advanced analytic skills, especially in Microstrategy, AS400, Omniture and Excel.   
* Expert experience working within Omniture and developing custom reports and metrics
* MBA is strongly preferred. Should be experienced at developing financial plans and supporting documentation for the planning process.