Partner & Channel Marketing Manager / 1332

Position Description:

AllscriptsMisys (NASDAQ: MDRX) uses innovation technology to bring health to healthcare. Formed by the merger of Chicago-based Allscripts and Raleigh-based Misys Healthcare, the newly integrated company is one of the nation’s largest providers of healthcare information technology. Our world-class software, services, information and connectivity solutions are consistently ranked No. 1 in their classes, and our focus on clients first has made us one of Fortune magazine’s “Top 100 Fastest Growing Companies in America” two years in a row.

Today, 150,000 physicians, over 700 hospitals and 7,000 post-acute and homecare agencies turn to Allscripts to Connect to HealthTM - improving quality, eliminating errors and reducing cost. We help physicians and providers transform today’s disconnected system of ‘healthcare’ into a connected system of ‘health.’

AllscriptsMisys offers exciting new career opportunities in various locations throughout the U.S. We are passionate about our mission to improve healthcare. We work to make a difference and this is an exciting time to join us! We are currently seeking talented, bright and hard working individuals with a proven track record of success.

JOB DESCRIPTION

The ideal Channel Marketing Manager possesses 5 to 7 years experience in the marketing field, as it relates to partner or channel programs, lead generation campaign creation and execution, internal and external communications, design, organizational planning strategy and market research. A communications, advertising or marketing Bachelor’s degree is a plus. Healthcare experience is required.

The purpose of this position is to grow sales by implementing successful internal and external marketing programs for our value added resellers (VARs) and strategic partners.

DUTIES/RESPONSIBILITIES

1. Develop and implement co-branded external communication lead generation campaigns on behalf of our partners and VAR’s
• Manage regular communications to external audiences to generate/maintain awareness of Allscripts organization and products.
• Write marketing materials as needed (i.e. case studies, company newsletter, industry articles, marketing collateral).
• Implement and manage partner marketing calendar.
• Create and implement lead generation and industry awareness building webinars.
• Identify regional opportunities to further position Allscripts and Allscripts partners as industry experts and leaders.
• Maintain partner web content.
2. Execute partner training sessions to educate on tools and build awareness of Allscripts company, products & industry leadership.
3. Implement internal communications program educating organization on activities, successes, wins, value of our partner relationships.
4. Assist lead generation campaign execution for channel alliance organizations including educational webinars, direct mail/email campaigns, telemarketing programs and web-based lead generation programs.
5. Collaborate with internal marketing organization to identify and implement additional lead generation opportunities leveraging our industry channel relationships.
6. Manage reseller marketing budget.

QUALIFICATIONS
1. Healthcare industry experience is required
2. 5-7 years of marketing communications experience
3. Excellent writing skills
4. Strong interpersonal/direct communications skills
5. Strong process orientation and ability to multitask
6. Experience working with an indirect sales channel.
7. Strategic insight to identify areas for opportunity/gaps and process improvements.
8. Strong leadership skills.
9. Team player


Qualifications:

QUALIFICATIONS

1. Healthcare industry experience is required
2. 5-7 years of marketing communications experience
3. Excellent writing skills
4. Strong interpersonal/direct communications skills
5. Strong process orientation and ability to multitask
6. Experience working with an indirect sales channel.
7. Strategic insight to identify areas for opportunity/gaps and process improvements.
8. Strong leadership skills.
9. Team player

From our business casual environment, flexible work schedules and recognition programs to our training and comprehensive benefits packages — Misys Healthcare believes in our employees and promotes their life balance. If you are interested in working for a company that will provide you with the resources and career opportunities to succeed, apply now. EOE/AA.