DEPARTMENT: ESPN CMS MMS NY II
TITLE: Senior Director ESPN RISE Sales & Marketing
JOB ID: 209381
Job Responsibilities
Plans, directs and controls the advertising sales, sponsorship and marketing solutions activities for ESPN RISE, and the evolving High School multiplatform initiative
o Manages multi-platform/hybrid Account Executives who are accountable for achieving defined sales targets in a geographical region with the multi-platform assets of ESPN Rise that include print, events, broadcast, digital and mobile
o Manages the Event Sponsorship function which provides expertise on both long-term sponsorship planning and construction as well as with short –term sponsor execution and deliverables
o Manages the Marketing Solutions function which provides creative services, ideation and marketing support to both the sales and sponsorship groups
o Leads and participates in making sales to strategically important clients and agencies
Participates in developing advertising sales strategies for advertising and event products, programs and services to meet or exceed established advertising and sponsorship sales goals and targets
o Develops and implements advertising and sponsorship sales tactics
o Functions as the Associate Publisher for all publications, collaborating with SVP Multimedia Sales in regards to pricing and positioning decisions
o Regularly assesses and creates recommendations for team’s needs for support including research, finance, marketing and sales service
o Accountable for the motivation, morale and productivity of account executives, event and marketing solutions
Liaises/fosters collaboration with broader Customer Marketing & Sales group to leverage client relationships, synergies and best-practices; primary points of contact include and are not limited to:
o Senior Directors, Multimedia Sales
o VPs, Marketing Solutions, Marketing Services, Sports Management
Functions as integral member of VP/GM ESPN Rise senior staff to represent advertising sales POV, input and analysis which is vital for decision making
Required Qualifications
8-10 years media sales, preferably print (event sponsorship sales and/or multimedia advertising sales a plus)
3-4 years sales management
Self-starter and visionary used to an entrepreneurial environment
Client-focused selling
Click here to apply via the Disney Career OpportunityPortal
Job Experience:
• 8-10 years media sales, preferably print (event sponsorship sales and/or multimedia advertising sales a plus)
• 3-4 years sales management
