
Judge Executive Search is currently seeking a Senior Manager of Multicultural Strategy for a major manufacturer in the food industry. The Senior Manager must have the ability to interpret data into insights and develop ideas while considering the North American consumer market.
Key Responsibilities:
· Recognize and manage structure to refine consumer insights and reach target audience
· Get together with marketing teams and external partners to develop and implement multicultural market targets and metrics
· Communicate all aspects of projects and deliver final presentations with marketers and external partners
· Create cross-functional positioning to assimilate other functions into brand activation
· Provide leadership in developing and communicating analytic strategies for marketers
· Be proficient in the following areas: Communication Strategy, Product Strategy, Innovation Strategy, and Brand Image
· Have expertise in understanding consumers and how to develop ideas into marketing strategy
Requirements:
· Bachelor’s Degree required, MBA or Master’s degree in related field preferred
· Must have a minimum of 4-6 years experience for a Senior Manager, and 2-4 years experience for a Brand Manager, with 2+ years of supervisory experience
· Experience in media management across platforms and from vendors and agency partners
· Must have strong leadership skills and ability to effectively engage and interact with business unit
· Must have consumer marketing and communication knowledge with the ability to influence and collaborate with executive level leaders
