Overview:

Fleishman-Hillard Inc. (FH), distinguished in 2008 by the Holmes Report as the “Best Large Agency to Work For,” is a leading global public relations agency. We are widely recognized for excellent client service and a strong company culture founded on teamwork, integrity, and personal commitment. We operate throughout North America, Europe, Asia Pacific, Middle East, South Africa, and Latin America through our 80 offices.

The San Francisco office of Fleishman-Hillard has an immediate opening for an experienced senior media relations specialist to join our thriving technology practice. The position provides a fantastic opportunity for a passionate PR practitioner to grow and work closely with energetic senior management on global brands. Candidate will work in a challenging yet rewarding environment with collaborative teams to proactively tell the story of FH’s clients to external audiences.

Responsibilities:

The senior media relations specialist will work cross-functionally within the SF technology practice to ensure the success of media relations programs, and support the overall strategic direction for editorial placement by developing story ideas with and/or for key account teams.

Responsibilities will include, but are not limited to:
• Review/assess industry trends to identify opportunities to inject FH’s clients into current news cycles; drive story idea development, work closely with media to shape and control communications that are in line with overall account objectives.
• Lead media brainstorming session for clients and/or account teams.
• Develop and implement strategic media plans and recommendations for a variety of client scenarios including product launches, corporate initiatives, and visibility campaigns.
• Develop and maintain excellent relationships with targeted reporters on behalf of key technology clients of FH San Francisco.
• Design and implement a creative communications program that includes broadcast PR tactics to increase the visibility of FH’s clients.
• Provide media coaching to clients; develop and/or customize media materials for media consumption, including writing press materials; manage distribution of PR materials; manage proactive broadcast media relations, including pitching, targeted media list creation, relationship-building, etc.
• Function as key player in pursuing new business opportunities and in leading creative media strategies for proposals

Qualifications:

• A minimum of 4-6 years of technology communications experience, with proven experience and strong understanding of the communications field, preferably in public relations, media relations or public affairs.
• Advanced knowledge of business media and well-developed skills in building and maintaining media relationships. A demonstrated hands-on media approach is required.
• Strong relationships and demonstrable experience with national business and technology media, as well as regional outlets are required.
• Broad technology business understanding, strong analytical abilities and critical, creative thinking. Candidate should have the ability to tell complex stories in an easily digestible way.
• Proven strong written and verbal communication skills, with experience handling comprehensive writing projects
• Demonstrated strong networking skills
• A combination of agency and corporate experience is ideal, though not essential.
• Experience with new digital media and social networking tactics and program development.
• Ability to work in a diverse multi-cultural and cross-regional environment, both independently and as part of a team.
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Fleishman-Hillard’s reputation for quality, creativity, and results is the foundation of our distinguished status in the industry. We offer a competitive salary and superb benefits including medical/dental/vision, life/disability insurance, paid holidays, and a 401(k) plan with a significant company match.


Please click the “Apply Now” button below to apply for this position or to learn more about career opportunities with Fleishman-Hillard.  Please do not contact the San Francisco office directly – only resumes submitted by clicking “Apply Now” and applying through the Fleishman-Hillard Careers Web site will be considered.

Fleishman-Hillard is an equal opportunity/affirmative action employer. M/F/D/V.