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The Sr. Product Marketing Manager is responsible for the key product/service offerings of the multiple vertical markets. The product portfolio is comprised of CapRock offerings specifically designed to meet the unique needs of energy, maritime, and government services to customers worldwide. The role requires continuously assessing new readily available products and technologies to determine their complementary value to the company's standard service offerings as well as shaping existing offerings to adapt to market dynamics.
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Responsible for defining requirements, strategy, pricing, positioning, and go-to-market execution for products and services targeting the energy or maritime sector.
Works with customers, sales, partners, and channels to define product requirements based on the market requirements.
Works with Customers, Engineering, Operations, and Project Management to translate requirements in product offerings.
Establishes relationships with technology partners to enhance the service and increase its adoption by customers.
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CapRock Services