Vice President Public Affairs

NY-New City

Make the Right Move and join a winning team! Build your career with us. HSBC - North America is part of HSBC Group, one of the largest banking and financial services organizations in the world. Our domestic strength and extensive global network provides our employees with the best of both worlds - the friendliness of a local organization and the resources of a worldwide network - for diverse experiences and challenging career opportunities.
 
The position is one which enhances and protects HSBC-North America (“HSBC’s” ) image and reputation with key stakeholder groups by working with financial/business, trade and general media, and serving as corporate spokesperson as appropriate on a wide range of topics and issues. Supporting HSBC Bank USA business activities and select HSBC – North America corporate business line and project activities. This position will work closely with business partners responsible for key activities in the US market. Determine and manage the strategic direction for identified Bank and corporate public affairs activities, including public and media relations, reputation and issues management and speech writing.Part of the leadership team that identifies and manages issues to protect HSBC – North America from reputational risk or damage; help lead efforts in crisis communications when such matters arise. Develop and implement projects designed to enhance HSBC’s reputation and thought leadership. Identify, develop and counsel Bank senior management and other business leadership on pro-active opportunities to create and maintain a positive brand image and increase awareness of priority business activities, implementing approved recommendations.Provide professional consultative and communications-related support to US and senior management and business units communicating key Bank and corporate developments and issues. Develop communications plans in conjunction with business teams as appropriate. Ensure consistent messaging of external communications within HSBC and to external constituents. Create presentation materials, talking points and key messages, and work with senior management on media interviews and speaking opportunities. Develop, write and edit press materials and corporate communications. Partner with other Public Affairs colleagues to ensure consistency of message delivery.
 
Manage media inquiries, including communication of HSBC position and messaging during media interviews; assist in developing strategy for issues/crisis management. Monitor media placements and ensure media program effectiveness. Proactively identify key internal business developments for publicity opportunities. Remain abreast of key industry and competitor business and public relations developments. Manage relationships with outside agencies and other resources as appropriate – including budget management, results reporting and strategy/message development. Ensure Public Affairs internal controls are including processes for management of operational risk, in accordance with HSBC and regulatory standards.This position will also interact regularly with Legal, Compliance and HR and Internal Communications functions to ensure all proper communications reviews have been accomplished in order to communicate messaging externally. This role will have some interaction with investor relations and financial teams to review and communicate business results.
The position requires an ability to operate as part of a national and global team. Good judgment, independent assessment, review, identification and determination of opportunities, and translation to brand or business building are keys to success. The role requires seamless execution of external communications management and delivery of such is key to corporate reputation management and is linked to and impacts business success for HSBC. The VP Public Affairs will report into the head of Public Affairs for HSBC – North-America in Mettawa,IL (a Chicago suburb) but also have accountability to select Bank and corporate leadership.
 
Basic Qualifications:
 

Bachelor’s degree in finance, communications, journalism, business or related field
Strong Media Relations Experience
Minimum of ten years management experience in financial services, or large corporate public relations function
Understanding of investor relations or financial control management is a plus
Strong writing, interpersonal, communications, and media relations skills
Understanding of the financial services industry and financial markets, as well as the business, community and media environment in which the company operates 

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Benefits:

HSBC is a pay for performance company with policies and programs designed to ensure all employees receive fair and equitable compensation based on performance. Our compensation program is designed to attract, motivate, develop and retain the very best people. We are proud of our comprehensive flexible benefit program. Our program allows our employees to select the features that make the most sense for their individual and/or dependent(s) needs. Our benefit features include, but are not limited to; medical, prescription drug, dental, vision, life insurance, short and long term disability, retirement plans, stock option purchase plan, and a competitive time off program.

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