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B2B Sr. Marketing Manager

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Cablevision  Header

Company:   Cablevision

Location:   Bethpage, NY 11714

Job Status/Type:   Full Time
Employee

Job Category:   Marketing/Product

Work Experience:   10+ to 15 Years

Career Level:   Manager (Manager/Supervisor of Staff)

Contact Information

Company: Cablevision

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Cablevision aboutCablevision  spacerMission
We are looking for Cablevisionaries who always keep the customer first in mind, who insist on continuing to learn every day, who thrive in a highly collaborative work environment and who when presented with a challenge, don't quit until they find a solution.

Company Overview
Cablevision Systems Corporation is a leading telecommunications and media company with a portfolio of operations that includes a full suite of advanced digital television, voice and high-speed Internet services and valuable local media and programming properties.

B2B Sr. Marketing Manager
Are you driven by what's next? Become a Cablevisionary.

We are looking for Cablevisionaries who always keep the customer first in mind, who insist on continuing to learn every day, who thrive in a highly collaborative work environment and who when presented with a challenge, don't quit until they find a solution.

Cablevision is currently looking for a B2B Sr. Marketing Manager who will be responsible for the overall planning and execution of Optimum business products campaigns, projects and programs. The B2B Sr. Marketing Manager will ensure timely and accurate implementation of marketing tactics by overseeing and executing the day-to-day creative of campaigns, projects and programs assigned to his or her team. The Manager will manage and work with all advertising agencies to define brands, introduce new products, oversee and execute advertising campaign/programs. Working collaboratively with agencies, internal cross functional teams (product, sales, legal, data, invoicing and payment etc.), the Manager will execute the strategy and tactics that drive sales and performance. Additional responsibilities include: managing all Optimum Business direct Mail, email, bill Inserts/messaging, AMMs, TV, print, radio, interactive, web; collaborate with media relations to support PR efforts/testimonial and case study projects; collaborate with database team to conduct data insights/ analytics, data segmentation.


Qualifications:
• Bachelors degree in Marketing or Communications
• 7-10 years of experience in B2B Marketing (TV, radio, direct marketing, interactive web).
• 7-10 years of integrated marketing experience with knowledge of production and media
• Must have agency account management or marketing project management experience.
• Experienced in managing multiple products with strong project management skills and
the ability to prioritize multiple tasks and initiatives.
• A strong communicator and team player who can foster collaboration.
• Creative thinker with strong conceptualization skills
• Strong organizational skills and experience managing multiple marketing programs and
advertising campaigns.
• Ability to carry out a plan of action across a wide scope of activities; responds to challenging
circumstances; successfully completes projects on-time and on-budget
• Demonstrated ability to disaggregate and analyze problems, to probe facts, identify and
question assumptions and analyze issues from different perspectives to inform decision-making
processes.
• Enthusiastic team player with ability to motivate colleagues and lead group


We are an Equal Opportunity Employer and maintain a drug-free and smoke-free workplace.

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