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Marketing Director

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Job Summary

Rubies Costume Co
Melville, NY 11747
Manufacturing - Other
Job Type
Full Time
Years of Experience
5+ to 7 Years
Education Level
Bachelor's Degree
Career Level
Experienced (Non-Manager)

Marketing Director

About the Job

Marketing Director
Rubie’s Costume Company - Melville, NY


Rubie's is the world's largest producer of costumes and dress-up accessories, specializing in the creation, design, manufacturing, and distribution of costumes, make-up, wigs, masks, hats, and accessory items for Halloween and everyday on a global basis. The company actively negotiates and secures licensed rights to produce popular character and celebrity costumes from major studios, publishers and talent agencies.

The company is currently seeking a Marketing Director to work in its Melville (Long Island), NY location. This role will be responsible to:

-Manage toy dress-up and seasonal product lines for key licensed brands, including the preparation of strategic line plans for key licensed product lines, by retailer, in cooperation with Product Development and Sales;

-Be the day-to-day informational point-guard for key Studio brand licensing executives;

     -Serve as the primary interface between Sales and licensor Retail Business Development teams;

-Coordinate activities and information flow between retail sales heads, licensor RBD teams, Product Development, and Studio Licensing Executives in order to effect implementation of major retail strategies;

-Produce and deliver high quality retail sales presentations in coordination with Product Development and Sales;

-Ability to develop and coordinate advertising and sales promotions for key licensed brands;

-Track key licensed brand sales performance and prepare all sales forecasts for these brands;

-Analyze and report on key licensed brands performance and identify sales growth opportunities for both toy and seasonal products;

-Travel as needed to trade shows and retail sales presentations.


Desired Skills and Experience

  • University graduate or above, major in Business/Marketing or equivalent
  • Minimum five (5) years product marketing and licensed brand management experience 
  • Brand Management experience in brand positioning/ retail merchandising/ social media brand promotions
  • Experience in building new product portfolios in conjunction with retail sales and product development to effect brand licensor goals by distribution channel
  • Experience in creating and making licensed product sales presentations to major retailers and licensors
  • Strong interpersonal & communication skills
  • Sales forecasting experience


The Company offers a competitive salary and benefits plan, including medical, 401(k), profit-sharing, paid holidays and vacation.


Submit cover letter, resume, salary requirements and references to LICENSING@RUBIES.COM; no phone calls please.



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